I'm a Joanie Gal ♥ | Modern Mummy

Wednesday, 23 May 2018

I'm a Joanie Gal ♥

Oh goodness, I love a vintage dress. They're so easy to wear (what's easier than just throwing on a dress in the morning and not having to pair tops with bottoms!) and they always make you look like you've made an effort, even if you've only had ten minutes to get ready before embarking on the school run.

Every season I like to buy a couple of new dresses to add to my wardrobe. I know what suits me (full, knee length, A-line skirts with demure necklines) and always like to buy good quality, classic styles that can handle being worn on repeat and not go out of fashion the following year.

When the opportunity to collaborate with one of my all time favourite brands came up I jumped at the chance. I absolutely love Joanie clothes and have a number of their pieces in my wardrobe already. Slogan t-shirts, skirts with pockets, pretty dresses - I'm a massive fan of their retro vibe. Their clothes are all beautifully cut and flattering - like real vintage pieces - with the added bonus of being so well made they can withstand regular visits to the modern day washing machine!

Do you remember my obsession with the Boden Nancy dress a couple of years ago? Or with the Joules Emmeline? I'm terrible for falling head over heels in love with a dress and then buying it in every colour/pattern and it seems to happen every season! This summer is no different.

The Harriet dress, £40 - c/o Joanie Clothing
Sandals, £59.50 - Saltwater

Introducing the Joanie Harriet in a beautiful faded denim blue; the most perfect off-the-shoulder cotton sundress!  I'm a sucker for a bardot neckline when the sun is out (they're great for letting you catch those rays), plus this dress has pretty wooden buttons and an elasticated waist band (with internal button to ensure no gaping). The best bit? It's only £40 and it also comes in muted clay pink and a pale beige stripe! Which should I buy next?

Thanks so much to Joanie for gifting me this dress and to Suzannah Ginders Photography for the impromptu snaps!
I'm 5ft 7 and am wearing a size 12.

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